Apple beaten by Xiaomi for the first time ever in smartphone market share. This is the first time Xiaomi has overtaken Apple achieving a 42% growth. The rise is supposedly due to strong gains in India and China. IDC data mentions that Apple now ranks fourth in the list of smartphone manufacturers by market share rankings. This is the first time Apple has ranked fourth with Samsung, Huawei and Xiaomi beating Apple’s 11.8% share. In total, according to reports, Apple has shipped 41.2 million devices in the third quarter of 2020 which is five million less than what they had shipped the same time last year. Overall, the global smartphone market declined by only 1.3% year-on-year in the third quarter of 2020.The results were stronger than IDC's previous forecast of a 9% year-over-year decline.
Samsung was on top of the lists with a market share of 22.7% after shipping over 80 million smartphones. Huawei followed at a 14.7% which was a significant reduction (40% year-on-year), followed by Xiaomi at 13.1%, then Apple with 11.8%. The last name in the top five lot is Vivo wit ha 8.9%. Overall, the global smartphone market declined by only 1.3% year-on-year in the third quarter of 2020. The results were stronger than IDC's previous forecast of a 9% year-over-year decline. An important trend was the strength of shipments in India, which is the second-largest market globally, and other emerging markets, such as Brazil, Indonesia, and Russia.